Where checkout changed
The strongest early ideas usually have visible substitutes: paid tools, hiring posts, outsourced tasks, or active complaints.
Do not trust one conversion number
The useful question is no longer whether a purchase happened; it is which step created the hesitation, missing fact, or measurement gap.
Check the event model
- Look for existing budgets before building a model-led product
- Keep the test narrow: one service scenario with clear inputs, deliverables, acceptance rules, and human review
What still needs proof
Use this as a signal or index, not as final proof. Verify key facts through official pages or documentation. Keep the original source open so the announcement, the evidence, and this site's interpretation stay separate.