Start with search evidence
Archive and toolkit pages already receive visibility and some clicks; they can become question indexes instead of date lists.
Route readers by job: AI search visibility, transaction qualification, product facts, and workflow trust.
Visibility is not demand
The useful question is not whether the page appeared somewhere; it is whether the search term, page promise, and next action fit the same reader job.
Check the page path
- Use this issue's resource shelf to update entry semantics without opening a broad UI redesign
- Keep the test narrow: one priority page with clear topic, source links, internal links, and a conversion action
What still needs proof
Date-only entry pages waste early search visibility. Keep the original source open so the announcement, the evidence, and this site's interpretation stay separate.