Start from the real task
Product Hunt's launch guidance connects product explanation, target users, launch preparation, and outside distribution in one launch path.
An AI product launch page should be easy to retell: who it helps, which job it completes, why it is credible now, and what the reader should try first.
A case is not yet a market
The signal matters when it clarifies a real service task, deliverable, and acceptance rule, not when it only shows a demo.
Check the delivery boundary
- Make the headline, opening paragraph, and first screenshot support the same task promise
- Keep the test narrow: one service scenario with clear inputs, deliverables, acceptance rules, and human review
What still needs proof
A busy launch page with a vague site entry leaks high-intent traffic. Keep the original source open so the announcement, the evidence, and this site's interpretation stay separate.